If you’ve recently opened an Etsy shop or a new business, you’re going to need product photography. Whatever industry you’re in, if you’re selling something, you need photos of it. Your potential customers will want to see what they’re buying before they buy it. So, if you don’t have a traditional brick-and-mortar store, your business needs product photographs.
Our team reached out to Owen Harvey, a successful photographer on Bidvine, to learn more about product photography.
We learned a lot from his answers to our questions, and we bet you will, too. If you’ve ever wondered about product photography, this pro post is for you. To learn more about product photography tips and marketing, continue reading!
Why do I need professional product photos or product shots?
When selling a product, it is not just the product you are selling. You are also selling the lifestyle that will come with the product.
Being able to capture an item or service which customers are going to desire can a very tricky thing to achieve. This is where the knowledge of a professional photographer comes in. A professional photographer knows how to set up a shot from arranging the product, lighting the scene, to editing the final image to give maximum reciprocation to the targeted audience.
Bidvine tip: When you’re creating an online store, photos taken on your cell phone won’t cut it. In order to sell products online, you need professionally shot photos. Professional photographers have the know-how to make your photos look amazing. So, if you’re looking for crisp product shots on a white background, you’ll need a pro. It’s also important to note that product photography lighting can be difficult to achieve without professional equipment.
Where can I use product photography?
Anywhere. Websites, magazines and even billboards are just a few of the places that your target audience can see your product photography shots.
Even you yourself are a product/service that you wish for clients to buy, so business card imagery and portraits are very important.
Bidvine tip: If you’re applying for jobs online, especially in the creative field, you may want to include a professional photo of yourself in your CV. It will show that you’re not using a pre-made template for your CV and you really care about the job.
How will photographing my products improve my online store?
Image is everything. As well as their desired product, they are also looking for a trustworthy and reputable seller.
Having more crisp, clean and well-presented images of your product will really help you achieve that professional and trustworthy image you wish to present to your client.
This will have a major impact on your sales.
Bidvine tip: Depending on what you’re selling, there are probably hundreds of other online stores selling the same thing. To truly set yourself apart from the crowd, you need professional product photos. You can make your online store look more professional by hiring a product photographer.
Owen Harvey, Photographer
Owen Harvey Photography
Bidvine Professional since 2016
Thank you to Owen Harvey for sharing his insights on the world of product photography and marketing. We hope you learned from his messages about selling a lifestyle and image associated with your brand or product.
Owen is based in London and offers his services in Greater London and beyond. Owen offers many types of photography, including wedding photography, commercial photography, portrait photography, and property photography. To view his work, check out his profile at the link below. While you’re there, why not read his stellar reviews from past clients? Owen is a Best Of Bidvine Provider, which means he’s received consistently great references from his clients.
Would you like to hire Owen and his team to capture your products in photos? Submit a request on Bidvine for product photography today! When you request product photography on Bidvine, you’ll get custom, detailed bids from pros like Owen.